Last updated: 8 June 2026
This Privacy Policy explains how Fully Lloyded (“we”, “us”, “our”), operated by Lloyd Hofmeyr, collects, uses, and protects your information when you interact with us, including through WhatsApp messaging via the WhatsApp Business Platform (WhatsApp Cloud API). By using our services or messaging us on WhatsApp, you agree to this policy.
We may collect your name, phone number, WhatsApp profile information, the content of messages you send us, and metadata such as timestamps and message delivery status. We may also collect information you provide when contacting us by email or through our website.
We use your information to respond to your messages and inquiries, provide customer support, send service-related and (where you have opted in) promotional messages, improve our services, and comply with our legal obligations.
Messages sent via WhatsApp are processed through Meta Platforms, Inc.’s WhatsApp Business Platform. Your use of WhatsApp is also governed by WhatsApp’s own Privacy Policy and Terms of Service. We do not control Meta’s data practices.
We do not sell your personal information. We may share it with service providers who help us operate (for example, messaging infrastructure and hosting providers), and where required by law or to protect our legal rights.
We retain your information only as long as necessary to provide our services and meet legal requirements, after which it is deleted or anonymised.
Depending on your location (for example, under South Africa’s POPIA or the EU’s GDPR), you may have the right to access, correct, or delete your personal information, object to its processing, or withdraw consent. To exercise these rights, contact us using the details below.
We implement reasonable technical and organisational measures to protect your information. However, no method of transmission or storage is completely secure.
Our services are not directed at children under 18, and we do not knowingly collect their personal information.
We may update this policy from time to time. The latest version will always be posted on this page with a revised “Last updated” date.
If you have questions about this policy or your data, contact us at: